Wild Hoof Equine
Project Overview: The logo design for Wild Hoof Equine aims to reflect the holistic and alternative approach of the farrier services offered. The business specializes in composite shoeing, booting, and barefoot trimming for horses. The design focuses on conveying the earthy and natural essence of the services, emphasizing a connection to the land, animals, and sustainable practices.
Design Concept: The logo incorporates organic, earthy elements to embody the essence of the services provided. Key visual elements may include natural shapes, such as leaves, hooves, or abstract representations of horses, combined with earthy tones like greens, browns, and tans to suggest a grounded and holistic approach. The design avoids harsh or industrial motifs, instead favoring soft, flowing lines and subtle textures that convey a sense of care, gentleness, and nature.
Overall Brand Message: The logo is designed to convey the values of Wild Hoof Equine—care for the horse, respect for nature, and a commitment to alternative, sustainable practices. It presents the business as a professional yet approachable service provider who cares deeply about the well-being of horses and the environment.
First Round Presentation of Wild Hoof Equine
(Formatted for web viewing)
Final Round Presentation of Wild Hoof Equine
(Formatted for mobile device)
The Red Mare Project
The Red Mare Project is an equine-centered podcast that explores everything related to horses—ranging from equine care, training techniques, horse behavior, and the human-horse connection. The podcast's mission is to provide insightful, engaging, and educational content for horse enthusiasts of all levels. It aims to offer a balanced perspective on the wisdom of traditional horsemanship paired with the free-spirited, wild side of horses.
Originally named Wise and Wild, the podcast rebranded to The Red Mare Project to create a stronger identity that aligns with its vision and audience. The name "Red Mare" reflects a powerful, intuitive, and grounded symbol of the equine world, while also invoking the fiery, passionate energy that often comes with the relationship between humans and horses.
